Social Media Audits · Belgium

Is your café invisible on Instagram?

We audit the social media presence of Belgian restaurants, cafés, hotels and B&Bs — and hand you a clear action plan to grow.

Get a free audit overview See how it works

Social Media Health Check

Bio & profile not optimised
No consistent posting schedule
Hashtag strategy needs work
Stories rarely used
Great photo quality
42
Overall score
Needs improvement
Built for
Cafés & Coffee shops Restaurants B&Bs Hotels & Hostels Belgian market

The problem

Your food is great.
But does anyone see it?

Most small hospitality businesses in Belgium post inconsistently, target nobody, and wonder why their follower count never moves.

Invisible on Instagram & Facebook

Without a clear strategy, the algorithm buries your posts. You're posting into a void while competitors fill your potential customers' feeds.

No time to figure it all out

You're running a café, a kitchen, a guesthouse. Figuring out hashtags, Reels and scheduling tools isn't where your energy should go.

Wasted ad budget

Boosting posts without a strategy is money down the drain. A poor organic presence makes paid ads perform even worse.

Inconsistent brand voice

Your photos, captions and stories don't tell a coherent story. Potential guests can't get a feel for who you are — so they book somewhere else.

What we do

A social media audit built
for hospitality

We dig into every corner of your online presence and come back with concrete, prioritised recommendations.

Profile & Bio Audit

We evaluate your profile photo, bio text, links, highlights and overall first impression across Instagram, Facebook and Google Business Profile.

Content & Posting Analysis

Review of your last 90 days of content — what worked, what flopped, what's missing, and how to structure your editorial calendar.

Hashtag & Reach Strategy

We audit your hashtag usage and benchmark it against similar Belgian hospitality businesses, then build you a smarter set.

Engagement & Community

How you respond to comments and DMs matters. We check your interaction patterns and suggest ways to build loyal, local followers.

Competitor Benchmark

We pick 3 comparable businesses in your area and measure where you stand — giving you a realistic picture of the gap to close.

Action Plan Report

A clear, prioritised PDF report you can act on immediately — no jargon, no agency fluff. Just what to do next, in plain language.

How it works

From request to report
in 5 days

No lengthy onboarding. No calls with 12 people. Just a fast, focused audit.

01

You fill in the brief

Tell us your platforms, your goals, and your main challenge. Takes 5 minutes.

02

We audit everything

Our team analyses your profiles, content history, hashtags and competitors over 3–4 business days.

03

You get your report

A scored, visual PDF report with prioritised recommendations lands in your inbox.

04

Optional: we walk through it

Book a 45-minute call with us to go through the findings and ask any questions.

Pricing

Transparent, flat-rate
audit packages

No retainers. No surprise invoices. Pay once, get clarity.

Starter

€149 one-time

Best for: one-person cafés and small guesthouses

  • 1 platform (Instagram or Facebook)
  • Profile & bio review
  • Content analysis (30 days)
  • Top 5 quick wins
  • Written report (PDF)
Get started

Full Picture

€499 one-time

Best for: multi-location or ambitious independents

  • 3 platforms incl. Google Business
  • Everything in Growth
  • Google review analysis
  • Ads account health check
  • Content calendar template
  • 2 × follow-up calls (30 min)
Get started

What clients say

Real businesses, real results

Resources

Insights for Belgian
hospitality businesses

Practical social media advice written specifically for cafés, restaurants, hotels and B&Bs in Belgium.

Instagram

Why Your Belgian Restaurant's Instagram Is Not Getting Bookings

The 7 most common Instagram mistakes we see in Belgian restaurants — and how to fix them this week.

Cafés

How Ghent's Busiest Cafés Use Social Media (And What You Can Copy)

A breakdown of what the most-followed independent cafés in Ghent are doing right on Instagram and Facebook.

Hotels & B&Bs

Social Media for Belgian B&Bs: The Complete Beginner's Guide

If you run a B&B in Belgium and post sporadically, this guide is for you. Start here.

Strategy

What Is a Social Media Audit and Does Your Café Actually Need One?

An honest explanation of what a social media audit covers and when it makes sense for a small business.

Local SEO

Google Business Profile: The Most Underused Tool for Belgian Restaurants

Your Google Business Profile can drive more reservations than Instagram. Here's how to optimise it in under an hour.

TikTok

Should Your Belgian Restaurant Be on TikTok? An Honest Answer

TikTok isn't just for teenagers. Here's when it makes sense for Belgian hospitality businesses — and when it doesn't.

Strategy

How to Choose the Right Social Media Platform for Your Type of Business

Instagram, Facebook, TikTok, Pinterest — not every platform suits every business. Here's how to decide where to focus.

Get started

Ready to see what's holding
your social media back?

Drop your email and we'll send you a free profile snapshot — no commitment, no credit card.

We'll follow up within 24 hours. No spam, ever.